Weisberg Herbert F. The Total Survey Error Approach

Publisher: University Of Chicago Press, 2005. 336 pages. Language: English.Herbert F. Weisberg's handbook presents a unified method for conducting good survey research centered on the various types of errors that can occur in survey: from measurement and nonresponse error to coverage and sampling error. Each chapter is built on theoretical elements drawn from specific disciplines, such as social psychology and statistics, and follows through with detailed treatments of the specific types of error and their potential solutions. Throughout, Weisberg is attentive to survey constraints, including time and ethical considerations, as well as controversies within the field and the effects of new technology on the survey proces: from Internet surveys to those completed by phone, by mail, and in person. Practitioners and students will find this comprehensive guide particularly useful now that survey research has assumed a primary place in both public and academic circles.