Bryman Alan, Bell Edward. Social Research Method

5th Canadian Edition. — Oxford University Press, 2019. — 457 p. — ISBN 978-0-19-902944-0.Now in its fifth Canadian edition, Social Research Methods remains the go-to research guide for undergraduates in the social sciences. Offering practical, step-by-step advice, the authors take readers through all stages of the processes involved in both quantitative and qualitative research, from formulating questions, choosing methods, and recruiting participants to analyzing the data and writing up the results.Fundamental Issues in Social Research
General Research Orientations
Research Designs
Research Ethics
Quantitative Research
The Nature of Quantitative Research
Survey Research: Interviews and Questionnaires
Structured Observation
Quantitative Sampling
Quantitative Data Analysis
Qualitative Research
The Nature of Qualitative Research
Ethnography and Participant Observation
Interviewing in Qualitative Research
Content Analysis
Qualitative Data Analysis
Transcending the Quantitative/Qualitative Divide and Some Practical Advice
Revisioning Quantitative and Qualitative
Writing Up Social Research
Conducting a Research Project