Machin D., Van Leeuwen T. Global Media Discourse

London, New York: Routledge, 2007. — 188 p.Global Media Discourse provides an accessible, lively introduction into how globalisation is changing the language and communicative practices of the media. Featuring a wide range of exercises, examples and images, this textbook offers the student a practical way into analysing the discourses of the global media industries. Building on a comprehensive introduction to the history and theory of global media communication, it draws case studies from films, global women’s magazines, Vietnamese news reporting and computer war games. Finally this book investigates how global media communication is produced, looking at the formats, languages and images used in creating media materials, both globally and in localised forms.